Digital Marketing Specialist - AfterSchool [$14k - 16k]

Remember the time when you’re struggling with the public exam DSE or CE? Rushing to tutorial centers & attending expensive, boring & large group tutorial classes until late night. We, AfterSchool aims at providing students with a personalized, effective yet fun learning experience & helps them to achieve their university dream.
We’re now looking for someone to grow our user base with social media, & bring this brand-new learning solution to students at HK. Together with you, we can disrupt the traditional education & tutoring, & provide our students with the best learning environment ever!

[Your Responsibilities]

  • Assist in content development to ensure creative and engaging content delivery on social media (Instagram Pages with over 70K students followers)
  • Plan and implement marketing campaigns to drive user growth and improve retention & conversion.
  • Work with content writers to produce and edit high quality blog content to meet SEO best practices.
  • Develop partnership with tutors, tutorial centers, student KOLs for marketing & content development.
  • Assist our tutors to produce quality online courses by designing promotional materials, reviewing & editing course materials.
  • Handle students’ enquiries patiently through WhatsApp & be friends with them.


  • Demonstrable experience in social media management, content marketing.
  • Good understanding on secondary students’ psychology (i.e. a the latest trends in their circles).
  • Knowledge in SEO, SEM, graphic design & video editing is a plus.
  • Self-motivated, smart & highly responsible with passion in creating a better learning environment for HK students using technology and a desire in breaking out of the traditional education system framework.
  • Fresh graduates are welcome.

[What We Offer]

  • Salary: $14,000 - $16,000 per month (depending on your experience)
  • An opportunity to get rid of the shackles of traditional education industry and provide a brand new learning experience to our next generation.
  • Work with a highly dynamic and motivated team with a flat hierarchy.